{Day 1} House of @shonnaslayton #NovelFashionWeek

"One is never over-dressed or under-dressed with a Little Black Dress." —Karl Lagerfeld



Welcome to Novel Fashion Week!  I'm so glad you could join us on the the kick off of this event. This hour's designer is House of Shonna Slayton presenting her Collection: Mix of 1940s fashion, by way of New York City (((Red Carpet)))


Novel Fashion Week- day 1


Cue the runway music...

*Whispering* 

Uh sorry folks we're starting this one off A Capella and will have music here shortly.



The Collection

The New Look: Christian Dior, February 1947
In my novel, Cinderella’s Dress, teen-aged Kate works at a Fifth Avenue department store in New York in the 1940’s. Her mom wants her to be a model, but Kate struggles with stage fright and would prefer working with the window dressers at the store. When her aunt and uncle arrive with an old steamer trunk they claim holds the real Cinderella’s dress, Kate’s life changes in ways she couldn't expect.
Fashion-wise, this was a fun novel to write. You’ve got WWII-era fashions mixed in with the mystery and magic of Cinderella’s ball gown. In my research I learned some fun facts that I just had to include in my novel. I hope you find this trip back to the 1940's as interesting as I did.
During World War II, even clothing fell victim to rationing. Styles for civilians resembled military garb. Simple, square shouldered, and shorter skirts. Even after the war ended, clothing trends continued to reflect the times of hardship and sacrifice of the war years.
Enter a new designer by the name of Christian Dior in 1947. He was poised to return the center of fashion back to France with his Corolla collection, featuring designs with excessive amounts of luxurious fabrics. The collection celebrated the fact that the war was over, and signaled a focus on youth and the future.
Here is a video recreating the photo shoot of one of the iconic outfits:
Christian Dior - Bar tailleur New Look 1947
The designs were based on a figure-8 shape, and an upside-down flower. (Corolla means flower petals in English.)
Trouble was, some women were glad to have gained the freedom to go without girdles and underpinnings, and to wear leg-baring skirts. So much so that they protested this New Look across the country.
To wear the New Look, girls had to don a girdle to cinch in the waist, wear shoulder pads to round out the shoulders, and add a little “sausage” pad on the hips to poof out the skirt.
Model Bobbie Woodward organized The Little Below the Knee Club which spread to 48 states. All they wanted was to keep skirts as short as a little below the knee. Protest signs read: “We won’t revert to Granma’s skirt.”
The Women’s Organization to War on Styles (WOWS) stripped down to their undergarments in protest, holding signs asking: “Do we need padding?”
I’ve got pictures of these protesters pinned to my 1940s Home Front board:

But overall, the New Look was a hit around the world. Women were tired of the plain styles and found they could achieve similar looks without the restrictive foundation garments. Dior’s new designs were a success, and his career was launched.
Christian Dior: The Man Behind The Myth 

I got such a kick reading about the New Look protesters that I had to include them in my novel. Look for them near the end. They play a small, yet key role.
If you want to learn more behind-the scenes info about Cinderella’s Dress, visit my website at http://shonnaslayton.com/ where I blog and post videos.



The Novel Highlighted

Cinderella's DressCinderella's Dress
by Shonna Slayton
Paperback, 340 pages 
Published June 3rd 2014 by Entangled: Teen

Being seventeen during World War II is tough. Finding out you’re the next keeper of the real Cinderella’s dresses is even tougher. Kate simply wants to create window displays at the department store where she's working, trying to help out with the war effort. But when long-lost relatives from Poland arrive with a steamer trunk they claim holds the Cinderella’s dresses, life gets complicated. Now, with a father missing in action, her new sweetheart, Johnny, stuck in the middle of battle, and her great aunt losing her wits, Kate has to unravel the mystery before it’s too late.

 After all, the descendants of the wicked stepsisters will stop at nothing to get what they think they deserve.
The Door Prize 
Here's your chance to win an ebook of Cinderella's Dress. 



See you on the next Catwalk!
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4 comments:

  1. I have to say this was a very great post! I love the cover of this book, it looks professional and if the blurb didn't already draw me in, I know the cover would!

    Check out my review and giveaway: http://olivia-savannah.blogspot.nl/2014/09/seven-sneezes-book-review-giveaway.html

    ReplyDelete
  2. This book looks absolutely amazing! I saw it on the bookshelves at B&N and I immediately added it to my TBR list!

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  3. I was invited to be part of a tour through a website fore this book. I couldn't do it but I think this book is interesting and the fashion eye catching.

    ReplyDelete

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